Buffett’s most iconic investments, like Coca-Cola and American Express, shared these traits:

Strong Brand and Market Position: Companies that dominate their industry with brand loyalty.
Economic Moat: A competitive advantage that protects their market share and profitability.
Consistent Cash Flow: Reliable earnings and cash flow that allow for reinvestment or dividends.
Patience for Compounding: Buffett held these stocks through ups and downs, letting their value grow over decades.
Fair Price with Growth Potential: He looked for opportunities to buy undervalued companies that had room to grow.